Centre for Policy on Ageing
 

 
Assessment of marketing strategies for interdisciplinary continuing education programs in geriatrics
Author(s)Diane G Ives, Richard Schulz
Journal titleGerontology & Geriatrics Education, vol 15, no 2, 1994
Pagespp 81-90
Sourcehttp://www.tandfonline.com
KeywordsAgeing process ; Health [elderly] ; Courses.
AnnotationPresents the results of a survey designed to evaluate the marketing strategies used to recruit participants for a professional development programme in geriatrics and gerontology, and to identify the types of professional being reached.
Accession NumberCPA-960125042 A
ClassmarkBG: CC: VE

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